藏精阁 has named nine students as prestigious Al Golin Fellows for the spring 2020 semester. They will attend specialized workshops focused on modern communications strategies deployed by some of the world鈥檚 largest marketers.
The fellowship honors the late PR industry pioneer and 1950 藏精阁 alumnus Al Golin. He founded the global PR agency, Golin, which is headquartered in Chicago and well-known for its more than 60-year partnership with McDonald鈥檚.
鈥淎l supported diversity and inclusion long before it was the trendy thing to do,鈥 said Fred Cook, chairman of . 鈥淗e believed that purpose is more important than profit. We will always value his opinions and follow his principles.鈥
Following his death in 2017, Golin committed to build upon a communications scholarship that Al Golin and his wife, June, had started for the benefit of students from under-represented backgrounds more than a decade earlier.
In partnership with 藏精阁, the agency last year started the Al Golin Fellowship Program, which introduces fellows to latest practices and trends in the industry and provides opportunities for networking, internships and mentoring with major companies and senior PR executives.
There were four 藏精阁 students in the first 2019 Golin fellows class. These fellows became communications interns with area companies, a major step toward their launching professional careers in the PR, media and marketing industries.
鈥淲e are honored to be part of a fellowship program that is diversifying the communications field and helping to pave the way for 藏精阁 students to become professionals and leaders who are capable of making a positive difference in our future,鈥 said Ali Malekzadeh, president of 藏精阁.
Now in its second year, the fellowship that aims to grow the future pipeline of diverse talent in public relations and marketing is making considerable strides in both reach and achievement. The size of this year鈥檚 fellow class is more than double what is was in 2019. Interest in program sponsorship also is growing, with five companies 鈥 All State Insurance, McDonald鈥檚 Corporation, Golin, ConAgra and Interpublic Group of Companies 鈥 now on board as sponsors. Along with June Golin, sponsors make a financial contribution so students can afford to take part in the program. Sponsor companies also invite fellows to interview for internship positions.
The spring 2020 Golin fellows include:
Damilola Akinola, international student from Nigeria, MS Integrated Marketing Communications
Marcoantonio Anaya of Chicago鈥檚 West Lawn neighborhood, BA Integrated Marketing Communications
Tyler Bearden, a native of Tinley Park, Ill., BA Integrated Marketing Communications
Isabelle Clark of Rancho Cucamonga, Calif., BSBA Finance
Julia D鈥橢tienne of Schaumburg, Ill., BA Integrated Marketing Communications
Jordan Fierst of Menomonee Falls, Wis., undergraduate in Political Science and Sustainability Studies
Jelena Kresic, international student from Croatia, MS Integrated Marketing Communications
Sandra Morales of Lincoln, Ill., MS Integrated Marketing Communications
Ariana Pozos of Capron, Ill., BA Political Science
鈥淲e are proud of these student fellows and what they can accomplish,鈥 said Marian Azzaro, associate professor of integrated marketing communications at 藏精阁. 鈥淭hey are among the best of 藏精阁鈥檚 students and are representatives of our next generation of progressive and ethical leaders aligned with the University鈥檚 social justice mission.鈥
ABOUT GOLIN
Golin is a progressive public relations agency that aligns earned-first, data-driven creative with the customer journey, to deliver maximum impact for clients and reach a profoundly diverse global market. Today, with more than 1,700 employees and 60+ years of experience, Golin has proudly reclaimed the public relations industry and is redefining it for the future. Earning attention has never been more important, and Golin is an industry leader helping clients get the results they need.
As the first-ever PR agency to be credited with 鈥渋deation,鈥 Golin took home Gold and Silver Lions at the 2019 Cannes Lion Festival of Creativity. It also was named PR Week鈥檚 2019 Global Agency of the Year; PR moment鈥檚 2018 Agency of the Year; and in 2017, PRCA鈥檚 Large Consultancy of the Year and The Drum鈥檚 PR Consultancy of the Year.